Next session: May 25th 7pm Pakhuis de Zwijger Order your tickets HERE. How to get there.
Did you attend on February 22nd and have any ideas you want to share with us? Send them to Karin Muller (karin@vea.nl) or Marie-Lou Florisson (marielou@vcp.nl). Read a recap on the evening on the Amsterdam Ad Blog (here)
February 22, 19.30 - 23.00 hrs, Pakhuis de Zwijger Is Digital just another channel?
The topic for this session played on the controversy between digital agencies and non-digital agencies as to whether digital is part of the idea or the idea itself.
Two moderators Jelani Isaacs (Executive Producer @ Brenninkmeijer and Isaacs) and Claire Finn (Executive Producer from U-Turn Content Production) hosted a lively discussion between the international guests and the audience centered around the topic: Is digital just another channel?
GUESTS: Matthew Atkatz (180 Amsterdam) Romke Oortwijn (N=5) Raphael Mazoyer (Asics)
INTERMEZZO: Florian Schmitt of Hi-Res!
Last session: Amsterdam - Two worlds of advertising. If you want a recap on all the work shown go to the Work section.
Creative Lounge 10th of November 2009 Part 01 from Creative Lounge on Vimeo.
And now about what we did on November 10th Carousel won Cannes 09 grand prix. Should the Dutch be proud or worried? Is it really Dutch? How do the international agencies integrate with local ones? If the perceived notion of Amsterdam as a creative capital is true then why are there no Dutch creatives in international agencies? Why is Amsterdam so unique in creative terms?
A total of 120 invites joined Daniel Bergmann (executive producer STINK), Neil Dawson (ECD for Philips Worldwide, DDB London), Paul Lavoie (Chairman, CCO Taxi), Chris Baylis (ECD Tribal DDB), Diederick Koopal (ex CD TBWA) and Bram Schouw (director at Hazazah Film & Photography) as they presented work and debated the above questions.
If you can read Dutch, you might be interested in this article in Adformatie. It gives quite an accurate view on the evening. |